The QLess Blog

For Apple fans anticipating the new iPhone 6S, the wait is finally over.

Or is it... ?

Queuing for the Apple device du jour is a notorious tradition. And since its debut last week, lines around the world to purchase the iPhone 6S could virtually wrap... around the world.

In Sydney, Australia, one enterprising woman sent a robot to do her bidding so she wouldn't have to wait overnight, sleeping on a sidewalk in front of the Apple Store with thousands of others.

But in an age of thriving technology, does it make sense to wait in line several hours, if not overnight, for the most high-tech phone available on the planet?

Sure, no one wants to stand around in line, but that doesn't mean you aren't willing to wait. The reason why there are long waits for anything is because it's something you have to do or something that's worth the wait. Here's a line that some people are happy to finally be able to join:

I am thrilled to share wonderful news: this month QLess earned the Gold Stevie Award for Company of the Year, the top honor in the "Best Computer Services" category from both the International Business Awards and the American Business Awards!